The lack of specialists in EU-oriented blogs is impeding the development of the European online public space, wrote European online communications expert Mathew Lowry.
Waggener Edstrom and Fleishman-Hillard had noted what can be summed up as the lack of influential sector-specific policy bloggers, leading Lowry to explicate that all Eurobloggers are experts, but their specialisation is the EU, with dire results:
Which makes us a tiny, hyperspecialised bubble, talking about EU arcana noone else understands - and, increasingly, talking about ourselves. With barely any bridges connecting us to other online conversations.
According to Lowry, it’s up to the Brussels Bubble to build those bridges outwards if we want to create a European online public space, and if that’s what we want, then these connections are going to be built on specialist subjects.
Let us stop here for a while. I have recently tried to argue how the EU is an unfinished project, drifting without an agreed “manifest destiny”.
Fundamental choices (telos), the structure, politics and (mal)functioning of the European Union, even the Euroblogosphere are in need of constant discussion.
After the fall of the Roman Empire, the early medieval monasteries kept some sort of learning and culture alive.
Today, almost any effort to describe and to evaluate the EU conscientiously and independently is a cultural achievement in a sea of ignorance.
Few of us would be content with medieval standards of learning, but we do not have to discard the nave of the wheel in order to create the spokes.
In my view, EU specialists and policy specialists are complementary, not mutually exclusive.
Actually, any serious policy blogger on EU affairs needs to know the difference between the Commission and the Parliament, President Herman van Rompuy and the rotating Presidency, and much more.
The rapidly growing Euroblogosphere will, in my view, supply a part of the demand for policy area and issue specialists:
In a natural way, growth leads to coverage of more policy areas and variety of views being expressed, including national angles on EU issues.
What more is needed? Let us play the Advocate (advocates diaboli or advocatus Dei) to the Tagsmanian Devil in a future post.
P.S. Multilingual comment policy: In order to facilitate interaction in the Euroblogosphere, feel free to comment in Danish, Dutch, Finnish, French, German, Italian, Norwegian, Portuguese, Spanish or Swedish, even if the Grahnlaw blog and my possible replies are in English.